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Our planning, strategy, and project management teams help define the marketing challenges and ultimately provide the compass to guide the project forward.
2. Create Things
We love telling stories, creating experiences, and delighting customers, no matter what type of media they consume.Our creative team is world-class and love solving complex branding and marketing challenges.
3. Start Conversations
Our connections planning teams help ensure messages are delivered to the right audiences, using the right channels, at the perfect moment in time.
LINKS’ public relations practice drives our clients’ strategic communication processes and builds mutually beneficial relationships between organizations and their audience. We value executing creative and adaptable strategies for our clients and their audiences.Our clients are within the franchise, financial sector, real estate, hotels-resorts, travel tourism trade, technology, marketing, creative, digital advertising, public relations, government relations, and corporate social responsibility.
• Brand Building Workshops and Key Message Strategies
• Overall Brand Management
• Three-Pronged Media Outreach
• Traditional PR
• Digital PR
• Top-Tier Influencer and Blogger Relations
• Planning and Execution of International Media Programs (IMPs)
• Planning and Execution of media stays, tours, and experiential events and series
• Content Creation including in-house blogs, collateral, and both external and internal communications
• Event Organization and Production
• Media Training
• Media Monitoring, Management, and Reporting
• Research and Analytics to Efficiently Measure Results and Proactively Plan Initiatives
• Social Media Marketing
• Strategy Development
• Thought Leadership
Our in-house Government Relations (GR) experts help provide clients a proactive, tailored public relations (PR) plan to achieve initiatives within government or political verticals. In our political climate, we have seen and proven that a strong PR campaign drives GR success.
• Government Investigations Public Affairs Research & Opinion Polling
• Public Affairs Support of Business Strategies
• Public Policy Advocacy
Corporate Social Responsibility
Corporate social responsibility (CSR) is a business approach that contributes to sustainable development by delivering economic, social and environmental benefits for all stakeholders.
• Cause Marketing
• Event Management
• Idea Generation
• Internal Communication
• Media Coordination
• On-site Support
• Partnership Development with Non-Profits
Content & Editing
At LINKS, we are proud of our content development process. We begin with thorough research and analysis before moving on to the gathering, organizing, writing and editing of information. Our in-depth process yields powerful content our clients need to move their business forward.
• Blog Posts
• Custom Publication
• Digital Documentary
• Digital Film
• Digital Magazine
• MCN Sales & Marketing (edited)
• Press releases
• Scripted & Non-scripted Television
• Website content
• White papers
Digital marketing can be incredibly complex. Advertising spends can be derailed by too many buzzwords, delivering intangible results. Our team has the skill set to direct traffic and spark conversations, striving to meet our clients’ digital marketing needs.
• Rich Media
• Search Engine Optimization
• Social Media Advertising
• Social Media Community Management
• Video Pre-Roll Solutions
• Website Development
Our media auditing, planning and buying services are developed for and focused on our clients’ return on investment. Clients choose our company because of our unique ability to map paid media campaigns around their financial goals. Our strategies begin with research and consider the traditional and non-traditional media combination necessary to succeed in today’s content-driven advertising environment.
• Below-the-Line Activations
• Direct Response
• Digital Display
• Online Video
• Radio, Satellite, Online
• Radio Streaming